✨ About The Role
- Responsible for developing and executing the DoD marketing strategy and federal marketing tactics
- Lead the product marketing function, shaping the go-to-market strategy and developing content for sales and marketing initiatives
- Collaborate with cross-functional teams to define product positioning and drive success for the Shift5 platform
- Create technical sales and marketing content, including pitch decks, demo videos, solution briefs, white papers, webinars, and case studies
- Drive public sector awareness, manage PR agency, and maintain market intelligence for DoD-specific trends and opportunities
⚡ Requirements
- Experienced in technical marketing, product marketing, or sales enablement for enterprise SaaS, cybersecurity, or similar tech companies
- Strong communication skills with the ability to understand and communicate complex technical concepts to various audiences
- Familiarity with Department of Defense, federal acquisition processes, and service-specific terminology
- Ability to develop and execute marketing strategies targeting the Department of Defense and federal agencies
- Proven track record of developing innovative content and campaigns to drive customer engagement and sales